July 2018 Campaign Summary – Thirst Relief

Poster showing the results of the July 2018 campaign benefiting Thirst Relief. In the center of the poster BT21 character Van is wearing swim shorts.

Updated: Sep 13, 2020

Originally posted on Twitter.

One In An ARMY are proud to bring you the results of our July campaign, #ThirstRelief_July, benefiting Thirst Relief!

#ThirstRelief_July was a wild ride from start to finish. The One In An ARMY team thought we had things planned pretty well for the month; we even worked with a fan artist and came up with a cute little progress bar to keep things fun! Then ARMY went and smashed through the first goal (11 filters) IN 11 HOURS. Let’s just say it was an interesting time on the team Discord. But onto the report!

Thirst Relief is an organization that provides clean water solutions for people without access in multiple countries. Lack of clean water negatively impacts life expectancy, health, sanitation, education, economy, etc. Something as simple as water filters can help. So ARMY provided some!

ARMY raised $3,412 from 215 individual donations in over 42+ countries. This provided 34 BioSand water filters which can save & improve the lives of over 300 people: for the next 25 years!

Poster showing the results of the July 2018 campaign benefiting Thirst Relief. In the center of the poster BT21 character Van is wearing swim shorts.

That is AMAZING, ARMY! Not only did we set and re-set and re-set our goals as you all kept breaking them (typical ARMY- breaking goals, records, expectations), but it caught the attention of Thirst Relief’s people, who started wondering who exactly ARMY are. We may have told them a FEW things about the boys and about our ARMY family.

Screenshot of an email that reads, "Hey OIAA! Just wanted to touch base and say way to crush it! You guys are making huge strides and it's been super exciting to follow along and see the donations come in. You've even caught the attention of our founder and he was hoping to get a little more backstory. Can you give me the quick rundown again on One in an ARMY, how you discovered Thirst Relief, any other important details, etc. Thanks a ton!"

We also did something new this month! We incorporated a bonus mission – first introducing the cute Anpanman characters (thanks @y_y_twt!) then the Van adventure game, which was kind of a rush job, since ARMY reached goals we thought would take a week to raise in a few hours!

Using quizzes and artwork, ARMY navigated Van and the Anpanmen through their adventures! We hope the activity was fun, as well as educational about the water crisis problem for people around the globe (that ARMY was helping to address!)

BTS, drawn in chibi style, standing in front of a full progress bar with seven sections. The artist credited is @Y_Y_twt
Our original progress bar – based on past performance, we figured it would last a week. It lasted less than 12 hours!
Image of a prison map with rooms labelled A through T. BT21 character Van stands in a hallway, surrounded by sinister looking germs.
The game (which is incredibly complicated on the back end) that the team assembled faster than the Avengers.

Finally, we KNOW you want to know what’s getting mailed out to BTS. Well, here it is! Thank you, Thirst Relief for helping us to demonstrate once again what ARMY can accomplish for others when we take after our boys and work together for a better world. A member of the Thirst Relief team even reached out to ARMY on Twitter from his personal account to say thank you (and BTS are tagged so who knows, they might see it :P). Good job, AnpanARMY! As always, feel free to print out this certificate and keep a copy for yourselves. This campaign belongs to everyone who helped to share, donate, or translate!

Letter from Thirst Relief International addressed to BTS and Big Hit Entertainment talking about ARMY's donations